Rainlily Cyberspace, a software development and consulting company, requires branding to reflect its expertise in digital solutions. Targeting businesses seeking a foothold in the digital age, the Rainlily brand should embody professionalism, trustworthiness, and a spirit of innovation. This brand identity will be implemented across all marketing materials, including the website, social media platforms, and presentations.
Logo Breakdown
The Rainlily Cyberspace logo elegantly blends technology and nature. The blue gradient evokes a sense of trust and stability, while the two shapes symbolize the company's dual focus: technological expertise and the blossoming success of their clients. The Rainlily flower itself adds a touch of elegance and reflects the company's name
02 / Facts
Client
RainLily
Services
Brand Identity
Year
2022
Team
Ravi Koriya, Kaval Patel
03 / Research and Analysis
Type & Color
We chose Inter Regular and Josefin Sans Bold for the Rainlily Cyberspace logo because they reflect our modern, innovative approach. Inter's clean aesthetic aligns with our commitment to technology, while Josefin Sans Bold exudes confidence. Their blend creates visual harmony, embodying our balance of professionalism and approachability, appealing to our audience
the color gradient of BLUE BOLT to LAPIS LAZULI, it was carefully selected to evoke a sense of trust and stability, qualities that are essential in our industry. The transition from a vibrant blue to a deeper shade symbolizes our journey from creativity and innovation to steadfast reliability, reinforcing our commitment to supporting our clients every step of the way.